Text in Church co-founder and host of Coffee with Pastors Tyler Smith sits down to talk with guest Brady Shearer of Pro Church Tools, which helps churches seize the 167 hours beyond their Sunday services. Shearer shares his three-step formula for crafting a great story and how the art of storytelling impacts the church.
[00:00] Introduction of Brady Shearer of Pro Church Tools.
[02:33] Seize the 167 hours beyond the Sunday service.
[04:23] The importance of story.
[07:45] Using stories.
[09:20] Three-step formula for telling a story.
[12:17] Replacing mission statements with stories.
[15:23] Building a library of stories.
[22:00] The Coffeehouse Hot Seat.
[26:48] Parting wisdom.
[28:05] Resources.
Resources
Text in Church for formulas, or text “formula” to 816-482-3337
Text in Church co-founder and host of Coffee with Pastors Tyler Smith speaks with guest Justin Trapp of Ministry Pass, a resource site for churches. Trapp covers the subject of how to maximize the full potential of your sermons.
[00:00] Introduction of Justin Trapp, of Ministry Pass.
[03:10] How we can leverage a sermon to the max.
[05:36] How to multi-purpose the time you invest in preparing your sermons.
[10:10] How a small church pastor can use these ideas.
[12:10] Bringing new members to your church.
[15:13] What $35 could buy your church.
[15:48] The Coffeehouse Hot Seat.
[25:10] Resources.
Resources
Text In Church for templates, or text “templates” to 816-482-3337
Text in Church co-founder and host of Coffee with Pastors Tyler Smith speaks with guest Ryan Wakefield. Wakefield is a pastor with Summit Park Church and has taken a unique approach to engage guests and improve his ministry by utilizing surveys for outreach and valuable feedback.
[00:55] Smith introduces Ryan Wakefield, pastor at Summit Park Church in Kansas City.
[01:29] Utilizing a Master’s degree and marketing knowledge to improve ministry and fellowship.
[05:23] Wakefield’s main optimizing tool is the use of surveys, especially for new visitors.
[08:43] Wakefield explains the catalyst for implementing surveys - valuable tools to catalogue both positive and negative experiences.
[13:30] Smith points out that the surveys (and feedback) are driving the culture for Wakefield’s church.
[15:52] Survey Monkey is a way to engage new visitors via automated emails with survey links.
[18:48] The Coffeehouse Hot Seat
[24:49] Advice to stay laser-focused on your church’s main goals.
The 10 Questions to Ask Every Visitor:
1. How would you rate the friendliness of [name of church]?
2. How would you rate your experience during worship (the time of singing)?
3. How would you rate the message?
4. How would you rate the kids' check-in experience?
5. Would you recommend [name of church] to a friend?
6. Do you plan to visit [name of church] again?
7. What was your favorite part of your visit?
8. When did you visit [name of church] and how could we improve?
9. Mark any or all the options below that influenced your decision to visit [name of church]. (Outdoor Signage/flags, radio, google search, billboard, Facebook, friend/invitation, invite card, Twitter, email, website, YouTube/video content, mailer, other.)
10. Would you be interested in joining us at our Welcome Party - the next step in getting connected at [name of church]? The Welcome Party is normally at 6pm on the 3rd Sunday night of every month. If yes, click here to RSVP. If you want more information but are not sure if you can make the next one then put your name and email in the box below and we'll contact you.
Resources:
How to Win Friends and Influence People – Dale Carnegie
Text In Church co-founder and host of Coffee with Pastors Tyler Smith speaks with guest Adam McLaughlin. McLaughlin is in charge of marketing and communication at the Life Church in Ft. Meyers, Florida and runs a powerful blog. Today McLaughlin shares practical steps you can utilize this week to bring your church’s branding, marketing, and advertising into alignment.
[00:00] Tyler Smith introduces Adam McLaughlin, who oversees the marketing and communication at Life Church in Ft. Meyers, Florida.
[00:48] McLaughlin shares his passion.
[02:23] The differences between branding, marketing, and advertising.
[04:10] Branding is the foundation.
[05:11] How a smaller church lacking resources can use this model.
[09:01] Example of branding and marketing in action at Life Church.
[11:43] Coffeehouse Hot Seat.
Resources
McLaughlin’s blog
McLaughlin’s eBook, Trust Glue